Venture Attorney Wins at Startup Weekend

May 26, 2016 | News

Venture Attorney Wins at Startup Weekend

May 26, 2016 | News

Compassionote helps businesses build more powerful long-term relationships with their customers by sourcing data about the major events in the lives of their customers and providing that data in a timely manner.

Last Weekend Venture Attorney, Aaron Price, joined over 60 other participants for Louisville’s eighth Startup Weekend. After sorting into teams the participants get together and validate, build, and pitch their ideas. The weekend-long program is designed to help budding entrepreneurs come together and network while building the skills and ideas necessary to launch successful startup companies. Louisville is one of over 700 cities in 150 countries to have participated in the program.

The Process

On the first night individuals take the stage and make 60 second pitches of their ideas. From the 30-plus pitches, ideas are whittled down to 10-12 for the participants to work on. Once the ideas have been selected teams are formed and the clock starts running. Teams have from around 10:00 pm on Friday to 5:00 pm on Sunday to build a prototype or minimum viable product, validate their assumptions through customer research, sketch out a business plan, and put together a pitch that explains all of the above. The winning team received automatic entry in to the Venture Sharks semi finals and a number of other prizes.

Compassionote

One of the smaller teams of the weekend, Compassionote ultimately won out with their Software as a Service (SaaS) add-on to customer relationship management (CRM) software that would notify salespeople, non-profits, and political users when something major, like a birth, marriage, or death, happens in their customers lives. Pitching their product because “being human is good business” the team believes that the product will not only enable companies to have more personal and long-lasting relationships with their customers but will ultimately enable companies that have always said they care to show it. You can read all about the competition and the other teams over at Insider Louisville and can check out the Compassionote pitches below (Venture’s own Aaron Price made the final pitch).

The Compassionote Pitches: